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Listings: 1-25   26-50   51-51

Arts Marketing Insights: The Dynamics of Building and Retaining Performing Arts Audiences
by Joanne Scheff Bernstein, Philip Kotler (Foreword by)
E-Book, February 2007

Arts Marketing Insights: The Dynamics of Building and Retaining Performing Arts Audiences
by Joanne Scheff Bernstein, Philip Kotler (Foreword by)
E-Book, February 2007

Arts Marketing Insights: The Dynamics of Building and Retaining Performing Arts Audiences
by Joanne Scheff Bernstein, Philip Kotler (Foreword by)
Hardcover, November 2006
US $27.95

Arts Marketing Insights: The Dynamics of Building and Retaining Performing Arts Audiences
by Joanne Scheff Bernstein, Philip Kotler (Foreword by)
Hardcover, November 2006
US $27.95

Asking Questions: The Definitive Guide to Questionnaire Design -- For Market Research, Political Polls, and Social and Health Questionnaires, Revised Edition
by Norman M. Bradburn, Seymour Sudman, Brian Wansink
Paperback, April 2004
US $40.00

Balanced Brand: How to Balance the Stakeholder Forces That Can Make Or Break Your Business
by John Foley, Julie Kendrick
E-Book, April 2006

Balanced Brand: How to Balance the Stakeholder Forces That Can Make Or Break Your Business
by John Foley, Julie Kendrick
Hardcover, February 2006
US $27.95

Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
by Michael Port, Tim Sanders (Foreword by)
Hardcover, April 2006
US $24.95

Breakthrough Zone : Harnessing Consumer Creativity for Business Innovation
by Roy Langmaid, Mac Andrews
Hardcover, December 2003
US $75.00

Building the Brand-Driven Business: Operationalize Your Brand to Drive Profitable Growth
by Scott M. Davis, Michael Dunn, David A. Aaker (Foreword by)
Hardcover, October 2002
US $29.95

Building the Brand-Driven Business: Operationalize Your Brand to Drive Profitable Growth
by Scott M. Davis, Michael Dunn, David A. Aaker (Foreword by)
Hardcover, October 2002
US $29.95

Chief Customer Officer: Getting Past Lip Service to Passionate Action
by Jeanne Bliss
Hardcover, March 2006
US $27.95

Chief Customer Officer: Getting Past Lip Service to Passionate Action
by Jeanne Bliss
E-Book, June 2006

Creating a Million-Dollar-a-Year Sales Income: Sales Success through Client Referrals
by Paul M. McCord
Paperback, November 2006
US $19.95

Customer Loyalty: How to Earn It, How to Keep It, New and Revised Edition
by Jill Griffin
Paperback, October 2002
US $22.95

Customer.Community: Unleashing the Power of Your Customer Base
by Drew Banks, Kim Daus
Hardcover, April 2002
US $26.95

Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands, 2nd Edition
by Alina Wheeler
Hardcover, March 2006
US $45.00

The Employer Brand: Bringing the Best of Brand Management to People at Work
by Simon Barrow, Richard Mosley
Hardcover, November 2005
US $70.00

Entry Strategies for International Markets, Revised and Expanded
by Franklin R. Root
Paperback, October 1998
US $42.00

Exceptional Selling: How the Best Connect and Win in High Stakes Sales
by Jeff Thull
Hardcover, August 2006
US $24.95

The Five Most Important Questions You Will Ever Ask About Your Organization
by Peter F. Drucker, Leader to Leader Institute (Formerly The Drucker Foundation) (Editor)
Paperback, April 2008
US $14.95

The Global Market: Developing a Strategy to Manage Across Borders
by John A. Quelch (Editor), Rohit Deshpande (Editor)
Hardcover, May 2004
US $48.00

The Global Market: Developing a Strategy to Manage Across Borders
by John A. Quelch (Editor), Rohit Deshpande (Editor)
E-Book, June 2004

How to Sell at Margins Higher Than Your Competitors: Winning Every Sale at Full Price, Rate, or Fee
by Lawrence L. Steinmetz, William T. Brooks
Hardcover, November 2005
US $29.95

Lateral Marketing: New Techniques for Finding Breakthrough Ideas
by Philip Kotler, Fernando Trķas De Bes
Hardcover, September 2003
US $24.95

Listings: 1-25   26-50   51-51
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Marketing & Sales

The Five Most Important Questions You Will Ever Ask About Your Organization
The Five Most Important Questions You Will Ever Ask About Your Organization
by Peter F. Drucker, Leader to Leader Institute (Formerly The Drucker Foundation) (Editor)
Taking Brand Initiative: How Companies Can Align Strategy, Culture, and Identity Through Corporate Branding
Taking Brand Initiative: How Companies Can Align Strategy, Culture, and Identity Through Corporate Branding
by Mary Jo Hatch, Majken Schultz