"For those who are engaged in survey work or gathering other data by asking questions of human beings, Margins of Error is a well-written book that can be highly recommended." (Technometrics, May 2008)

"The last chapter, titled Final Thoughts and Future Directions, is an excellent ending for the book.  Experts of survey research could begin by reading that chapter first, as it give the most important points of the book in a nutshell and refers nicely back to the previous chapters.  In addition, it includes precious thoughts and ideas for future research.  experience talks in this book.  Truly recommended." (International Statistical Review Aug 2008)