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Management Communication, 3rd Edition
Arthur H. Bell, Dayle M. Smith
ISBN: 978-0-470-08445-8
Paperback
608 pages
January 2010
US $143.95 add_to_cart.gif
 
Students require excellent communication skills in their business and academic lives.  Management Communication is a step-by-step guide for learning specific techniques to help them improve those skills and achieving clarity and brevity in business writing.  The authors follow a four-part approach to communication instruction:  explain it, try it, evaluate it, perfect it.  They provide graduate and undergraduate students, managers, and managers-in-training with the tools they need to become masterful communicators.

The new 3rd Edition has a greater focus on “strategy through skill” and provides more opportunities for applying skills and insights to a broad range of fields for success in future careers in accounting, finance, marketing, management, information systems, telecommunications, and HR.

 

 
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