Home Business Non Profit Education K-12 Higher and Adult Education Public Health and Health Services Spirituality and Religion Parenting and Relationships Psychology
Join Email Mailing List Join Postal Mailing List
josseybass.com
Unleashing Innovation : How Whirlpool Transformed an Industry
Nancy Tennant Snyder, Deborah L. Duarte
ISBN: 978-0-470-19240-5
Hardcover
272 pages
August 2008
US $27.95 add_to_cart.gif
 
In publications such as BusinessWeek and Fast Company, the media have celebrated Whirlpool's transformation into a leading-edge innovator and Nancy Tennant Snyder's role as chief innovation officer. Ten years after this remarkable transformation, Unleashing Innovation tells the inside story of one of the most successful innovation turnarounds in American history. Nancy Tennant Snyder and coauthor Deborah L. Duarte reveal how Whirlpool undertook one of the largest change efforts in corporate history and show how innovation was embedded throughout the company, which ultimately lead to bottom-line results.
 
If you are an instructor, you may request an evaluation copy for this title.