"This book provides a practical guide to business ethics and harnessing ethics to improve business performance. It is part of the 'Essentials Series', which is intended to enable busy business advisory and corporate professionals to achieve rapid knowledge and skills in key business areas. The book is thus designed as "a managerial 'how-to manual' on business ethics for executives and leaders. The book presents a wealth of practical suggestions and initiatives accompanied by examples. Collins does an excellent job of trying to inspire professionals to be proactive in approaching ethical matters and seize the bull by the horns." (The Marketing Review, 2010, Vol. 10, No. 2)

"Essentials of Business Ethics, adheres to the notion that ethics can be taught, that ethics can always be improved, and that in business it is crucial for leaders to set a strong example. This book aims to help all those involved in the ethics process, beginning with business owners and managers and including ethics and compliance officers, as well as ombudsmen who guide employees. The how-to format of the book makes it an easy-to-use resource." (The CPA Journal, March 2010)

"Full of practical examples for managing ethics, this brief book offers critical advice on issues ranging from ethical decision making and ethics training to environmental management and community outreach. A great "nuts and bolts" overview." (climatechangecorp.com, 2009)

"Full of practical examples...A great "nuts and bolts" overview."(Ethical Corporation Magazine, March 2009)