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Fundraising & Grants
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josseybass.com
About the Authors.
Preface. Acknowledgments. Editor's Introduction. Introduction. THE NEW PHILANTROPY AND ITS IMPACT ON THE MAJOR GIFTS CULTURE. The New Organization: Redefining Major Gifts. The Role of Major Gifts in the Overall Development Plan: Enhancing the Mission. Recruiting Donor-Investors for a Major Gifts Culture in Nonprofit Organization. Getting the Organization Behind the Transformational Giving Plan: Making the Case for Major Gifts. THE NEW DONOR-INVESTOR. Major Donor Motivation: The Key to Transformational Giving. The Impact of Major Gifts on Organizations and Communities. The New Major Donors: Who They Are and What They Are Looking For. Identifying the Transformational Giver. THE NEW DONOR/ORGANIZATION PARTNERSHIP. Asking for Major Gifts: The Role of Board and Staff Members. Getting Your Share: How to Market Your Values to the Community. Maintaining Your Major Donors: Critical Stewardship Practices. New Strategies: Evaluating the Impact of Philanthropy. Conclusion. Appendix A: High Impact Philantropy Timetable (HIPT). Appendix B: Special Resources. Index.
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