Foreword

Author’s Note.

Preface.

Module One: Your Foundation.

Chapter 1: The Red Velvet Rope Policy.

Chapter 2: Why People Buy What You’re Selling.

Chapter 3: Develop a Personal Brand.

Chapter 4: How to Talk About What You Do.

Module Two: Building Trust and Credibility.

Chapter 5: Who Knows What You Know and Do They Like You?

Chapter 6: The Book Yourself Solid Sales Cycle Process.

Chapter 7: The Power of Information Products.

Chapter 8: Super Simple Selling.

Module Three: The Book Yourself Solid 7 Core Self-Promotion Strategies.

Chapter 9: The Book Yourself Solid Networking Strategy.

Chapter 10: The Book Yourself Solid Direct Outreach Strategy.

Chapter 11: The Book Yourself Solid Referral Strategy.

Chapter 12: The Book Yourself Solid Web Strategy.

Chapter 13: The Book Yourself Solid Speaking and Demonstrating Strategy.

Chapter 14: The Book Yourself Solid Writing Strategy.

Chapter 15: The Book Yourself Solid Keep-In-Touch Strategy.

Final Thoughts.

References.

Attend a Book Yourself Solid™ Seminar.

How to Reach Us.

About the Author.

Index.