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The Power of Two: How Companies of All Sizes Can Build Alliance Networks That Generate Business Opportunities
John K. Conlon, Melissa Giovagnoli
ISBN: 978-0-7879-0946-8
Paperback
208 pages
July 1998
US $29.95 add_to_cart.gif

This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 1-2 days delivery time for paperbacks, and 3-5 days for hardcovers. The book is not returnable.
 
Description
Table of Contents
 
1. The Magic Number.

2. The Advantages of Joining the Power of Two Movement.

3. An Overview of the Alliance Process.

4. Leveraged Networks.

5. The Alliance Champion.

6. Allaince Analysis.

7. Cocreating Business Oppotunities.

8. Rules of Engagement.

9. Trust.

10. Cultural Criteria.

11. The Future of Alliances.
 
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