Introduction: Bringing Passion into the Organization.

Why Passion Works in Organizations: A Timeless Source for Timely Change.

From Passion to Profit: A Model for Organizational Success.

Step 1: Start from the Heart: Passion as the Foundation of the Organization.

Step 2: Discovering Your Passion: Uncovering the Forces That Will Drive the Organization's Success.

Step 3: Clarify Your Purpose: Channeling Organizational Passion toward a Specific End.

Step 4: Define Your Action Plan: Planning for Passion-Inspired Change and Growth in the Organization.

Step 5: Perform with Passion: Translating Passion into Performance in the Office and the Marketplace.

Step 6: Spread Your Excitement: Sparking Commitment and Enthusiasm in Employees and Customers.

Step 7: Stay the Course: Keeping the Organization Centered on Passion.

Profit with a Capital "P": New Definitions for a New Millennium.