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Raising the Bar: Integrity and Passion in Life and Business: The Story of Clif Bar Inc.
Gary Erickson
with Lois Lorentzen
ISBN: 978-0-7879-7365-0
Hardcover
352 pages
August 2004
US $24.95 add_to_cart.gif

Other Available Formats: E-Book , Paperback
 
Gary Erickson–businessman, consummate outdoor enthusiast, and environmentalist–is founder of Clif Bar Inc. Erickson has been featured in People, Health, Fortune Small Business, Reader's Digest, and many other magazines as well as newspapers and television.

Lois Lorentzen is professor of social ethics at the University of San Francisco. She is the author or editor of seven books and holds national offices with both academic and nonprofit organizations.

 
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