“This collection brings together the leading experts in the nonprofit and management fields to describe effective practices in all the important functions, processes, and strategies of nonprofit organizations.”
—Business Horizons

“[The book] enumerates various strategies for generating revenue and outlines a thoughtful process for managers to follow in implementing a revenue-generating activity.”
—Foundation News & Commentary

“The comprehensive nature of the volume and the quality of the essays make this work an essential addition to the libraries of all nonprofit organizations. The essays are presented in a clear, concise format and are meaningful to both the experienced manager and the neophyte.”
—Choice