THE FABLE.

Part One; The Problem.

Part Two: Business School.

Part Three: Trial and Error.

THE MODEL.

The Frantic Family.

Context.

Fast, fast, Fast.

The Three Big Questions.

Question #1: What makes Your Family Unique?

Question #2: What is Your Family's Top Priority-Rallying Cry-Right Now?

Question #3: How do You Talk About and Use the Answers to These Questions?

Family Examples.

Author's Note.

Acknowledgments.

About the Author.