Now in its second edition, Health Communication provides a comprehensive introduction to theory, program design, current issues, and special topics in health communications. The book also represents a hands-on guide to program development and implementation. While the book offers a basic understanding of the health communications it also includes advanced topics for health communications practitioners, public health experts, researchers, and health care providers. The book outlines the theory and practice of health communication and contains instructions on how to design and implement communication interventions that ultimately can help improve health outcomes.