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The Art of Doing Good: Where Passion Meets Action
Charles Bronfman, Jeffrey Solomon
with John Sedgwick
ISBN: 978-1-1182-6435-5
Hardcover
288 pages
September 2012
US $29.95 add_to_cart.gif

Other Available Formats: E-Book
 

PREFACE vii

INTRODUCTION: How to Change the World 1

PART ONE Sources of Inspiration

1 That Aha! Moment: When Inspiration Strikes 17

2 The Prequel: The Backstory: The History Behind the Idea 31

PART TWO Bringing Your Idea to Life

3 What It Takes: Can You Really Do This? 49

4 Getting off the Ground: At Some Point You Need to Get Real 65

5 Being the Brand: Identifying with Your Organization 77

6 The Pros and Cons of Partnerships: Do Your Research 85

7 Finding Support: Use Your Connections 95

8 Setting Goals and Keeping on Track: Start Small and Grow 109

9 Staffing Up: Your Most Vexing Resource: People! 125

10 Hard Knocks: Weathering the Storms 135

11 Preparing for Rollout: Ramping Up 149

PART THREE Managing the Organization

12 Becoming a Manager: The Change 161

13 The Board: How the Board Can Help 169

14 Transparency: No Secrets 179

15 Planning for the Future: What to Do Next 185

16 The Money Side: Money Is Not a Dirty Word 203

17 Making Your Exit: How Do You Know When It Is Time to Go? 215

EPILOGUE: The Value of Leadership 223

PART FOUR Resources

RESOURCE A: Index of Nonprofit Resources 229

RESOURCE B: Major Supporters of Capacity Building 261

NOTES 263

ACKNOWLEDGMENTS 265

ABOUT THE AUTHORS 267

INDEX 271

 
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