Foreword ix
Alexander Osterwalder

1. Moving a Company with the Times: What Makes Haier Unique? 1

2. The Battle field: The Home Appliance Industry in the West and China 17

3. The Story of Haier and the Evolution of Its Corporate Culture 43

4. Liberating Talent: Tapping the Entrepreneurial Spirit 81

5. Building a Corporate Culture for the Twenty-First Century 109

6. Haier as a High Performer 147

7. A True Hybrid: How to Fashion a Strategically Agile Organization 175

8. A True Disrupter: How Embracing Change Creates Value 211

Postscript: While We Were Writing . . . 227

Appendix: How ZZJYTs Work 233