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Changing the Essence: The Art of Creating and Leading Environmental Change in Organizations
Richard Beckhard, Wendy Pritchard
ISBN: 978-1-55542-412-1
Hardcover
128 pages
February 1992
US $29.95 add_to_cart.gif
 
Description
 
Reveals the strategies and leadership behaviors required to manage and integrate fundamental change. Uses illustrative examples of CEOs who have successfully led radical rethinking of purpose and priorities, vision, and the very structure and functions of the organization itself.
 
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