JosseyBass: All New Titles

138 Ways to Generate New, First-time Gifts

Scott C. Stevenson (Editor) — Mon, 13 May 2013 04:00:00 GMT

Originally published by Stevenson, Inc., this practical resource provides nonprofit leaders and professionals with proven methods and techniques for increasing revenue from first-time gifters. It delivers step-by-step procedures for motivating nondonors to give and explains how to increase success through direct mail, calls, phonathons, events, online giving, and more.

Important topics covered include:

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Basics of Nonprofit Publicity: Winning Strategies for News Releases, Press Conferences and Media Relations

Scott C. Stevenson — Mon, 13 May 2013 04:00:00 GMT

Originally published by Stevenson, Inc., this practical resource provides nonprofit leaders and professionals with advice on increasing media exposure, preparing staff to handle media inquiries, and tips and best practices for preparing for media interviews.

Important topics covered include:

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How to Get a Planned Gifts Program Up and Running, 2nd Edition

Scott C. Stevenson (Editor) — Mon, 13 May 2013 04:00:00 GMT

Originally published by Stevenson, Inc., this is a step-by-step guide for launching effective planned gifts programs. Readers will learn how to plan and set goals, identify prospects, build mailing lists, involve volunteers, publicize planned gifts, build awareness, recognize donors, and more.

Important topics covered include:

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Major Gift Essentials: Everything You Need to Know to Secure Big Gifts

Scott Stevenson (Editor) — Mon, 13 May 2013 04:00:00 GMT

Originally published by Stevenson, Inc., this practical resource presents nonprofit organizations with information on how to secure major gifts, including expert advice on how to identify and approach donors and tips, techniques, and best practices for soliciting major gifts.

Important topics covered include:

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Attention-Grabbing Events: Nonprofit Events That Draw Interest and Support to Your Cause

Scott C. Stevenson (Editor) — Mon, 13 May 2013 04:00:00 GMT

Originally published by Stevenson, Inc., this practical resource covers a wide variety of strategies to help garner more attention and support for nonprofit events. In addition to tips, techniques, and best practices, it includes examples successfully used by other nonprofit organizations and associations.

Important topics covered include:

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The Operational Plan: How to Plan Your Fundraising Year, 2011/2012 Edition

Scott C. Stevenson — Mon, 13 May 2013 04:00:00 GMT

Originally published by Stevenson, Inc., this practical resource features goal-setting procedures, ways to engage key staff and others, and action plans for shaping effective annual fundraising strategies for nonprofit organizations

Important topics covered include:

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Social Media & Communications Technology: Essentials Strategies for Nonprofits and Associations

Scott C. Stevenson — Mon, 13 May 2013 04:00:00 GMT

Social media has become a must for organizations to master in order to be successful. Originally published by Stevenson, Inc., this practical resource provides nonprofit leaders and professionals with strategies to harness the power of social media to support their causes and organizations. It’s filled with interaction techniques and examples from a variety of nonprofits.

Important topics include:

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Fundraising Strategies for the Small Shop

Scott C. Stevenson — Mon, 13 May 2013 04:00:00 GMT

Originally published by Stevenson, Inc., this practical resource features important fundraising principles and techniques for small charities and nonprofit organizations that do not have the resources to support robust fundraising plans.

Important topics covered include:

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Profitable Raffles and Auctions: 72 Ways to Boost Your Revenue

Scott C. Stevenson (Editor) — Mon, 13 May 2013 04:00:00 GMT

63 Winning Fundraising Strategies: Terrific Ideas for Meeting Your Goal

Scott C. Stevenson (Editor) — Mon, 13 May 2013 04:00:00 GMT

Originally published by Stevenson, Inc., this practical resource delivers a wealth of successful strategies for any fundraising endeavor, including annual funds, capital campaigns, volunteer-driven efforts, and project campaigns. In addition to presenting strategies to help nonprofit organizations meet or surpass fundraising goals, this resource provides step-by-step fundraising procedures successfully implemented by other nonprofit organizations

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Successful Capital Campaigns From Start to Finish, 3rd Edition

Scott C. Stevenson (Editor) — Mon, 13 May 2013 04:00:00 GMT

Originally published by Stevenson, Inc., this practical resource provides strategies for nonprofit organizations to plan and execute effective and successful capital campaigns and includes helpful resources such as sample charts, forms, and examples from other organizations.

Important topics covered include:

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Motivating Volunteers: 109 Techniques to Maximize Volunteer Involvement and Productivity

Scott C. Stevenson — Mon, 13 May 2013 04:00:00 GMT

Originally published by Stevenson, Inc., this practical resource contains tips, techniques, and best practices for motivating volunteers and maximizing their involvement and productivity with your organization.

Important topics covered include:

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Growing Your Membership: 91 Ways to Recruit & Retain More Members

Scott C. Stevenson (Editor) — Mon, 13 May 2013 04:00:00 GMT

Originally published by Stevenson, Inc., this practical resource presents organizations with strategies for recruiting and retaining members and includes examples of how various nonprofit organizations have successfully increased their membership numbers.

Important topics covered include:

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Volunteer Selection, Screening and Placement Procedures

Scott C. Stevenson — Mon, 13 May 2013 04:00:00 GMT

Nonprofit organizations often struggle with selecting and screening volunteers and placing them in the best possible positions. This practical resource, originally published by Stevenson, Inc., provides actionable tips and techniques to improve volunteer selection, screening, and placement.

The articles in this resource cover useful topics such as: recruitment procedures aimed at filling key volunteer positions, techniques for screening volunteers

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Memorial and In-tribute Gifts: 49 Ideas for Increasing Memorial and In-tribute Gift Support

Scott C. Stevenson (Editor) — Mon, 13 May 2013 04:00:00 GMT

Originally published by Stevenson, Inc., this practical resource provides nonprofit and charity leaders and professionals with memorial and in-tribute giving ideas that will benefit their organizations.

Important topics covered include:

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Fundraising for Libraries: How to Plan Profitable Special Events

Scott C. Stevenson — Mon, 13 May 2013 04:00:00 GMT

Originally published by Stevenson, Inc., this practical resource provides libraries with tips, techniques, and best practices to plan and execute effective fundraising events. In addition to step-by-step procedures, this resource also provides useful checklists and worksheets as well as fundraising event profiles used by various libraries to generate needed funds.

Important topics covered include:

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Member Management Essentials for Chambers of Commerce

Scott C. Stevenson (Editor) — Mon, 13 May 2013 04:00:00 GMT

Originally published by Stevenson, Inc., this practical resource provides Chambers of Commerce with helpful information regarding growing, managing, and serving membership. From creating a plan and strengthening member benefits to recruitment strategies, this manual is filled with best practices and examples of what various Chambers of Commerce have done to achieve membership success.

Important topics covered include:

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The Operational Plan: How to Create a Yearlong Membership Plan

Scott C. Stevenson (Editor) — Mon, 13 May 2013 04:00:00 GMT

Important topics covered include:

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92 Strategies for Marketing Planned Gifts

Scott C. Stevenson (Editor) — Mon, 13 May 2013 04:00:00 GMT

Originally published by Stevenson, Inc., this practical resource assists nonprofit leaders and professionals in discovering new and better ways of identifying, cultivating, and successfully soliciting more planned gifts. In addition to actionable tips and techniques, this resource provides examples from other charities and nonprofit organizations as well as useful forms and brochures.

Important topics covered include:

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Volunteer Management Essentials for Hospitals and Health Related Nonprofits

Paul Bartush (Editor) — Mon, 13 May 2013 04:00:00 GMT

Originally published by Stevenson, Inc., this practical resource features a variety of procedures for working with and managing volunteers in hospitals and other health-related organizations. It is rich with ideas for general and targeted recruitment, screening and placement, training and education, nurturing volunteers, appreciation and recognition, evaluating and improving volunteer programs, and more.

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